Passion, freedom, and adventure are the values at the very heart of the Jeep® brand. With this in mind, the ISO Spaces team developed this touring experiential space from a 20ft container. Jeep plans to use its new pop-up exhibition space at lots of summer events, including Carfest.

With such a strong visual representation of their brand, Jeep was keen to make the inside just as good. Kitted out with an Oculus Rift, members of the public can virtually test-drive the new Jeep offering a full customer experience.

This container conversion features a bespoke hydraulic opening front deck, which allows the Jeep team to open up for business within seconds and leaving it totally secure when it’s closed.